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The Archives

Proper Dutch advertising fixes German’s original

If you’ve ever watched the ol tele, you’ve probably seen this Heineken commercial:

Here’s the improved version by Bavaria:

Amsterdam Ave Heritage Festival with Heineken

New York City, a Dutch colony in the 1600s known as New Amsterdam, will serve as the base for a mock “Dutch Takeover” on May 15 to support a new campaign by Heineken and Amstel Ligh. This effort to “reclaim” the Amsterdam Avenue section of Manhattan will include a nod to the bicycle culture of [...]

Tapping at home made easier

Drinking tapped brew at home has always been appealing, however, you can’t always have 50+ friends over every time you want the fresh brew taste of a keg.
Heineken has just stepped up and made this a little more manageable, introducing the Heineken/Krups BeerTender, available next week. Designed especially for those Heineken draft [...]